We seek to satisfy customers through developing a few typical performance objectives.
When customers value our cost-effective pricing the operation will place emphasis on its cost performance. If a customer insists on error-free services the operation will concentrate on its quality performance. When a customer emphasizes fast delivery we will make speed important within the operation important while an emphasis on reliability will make dependability important. When customers expect an innovative service, the operation must provide a high degree of flexibility in order to get its innovations to its customers before its rivals. If a wide range of services are demanded by customers, the operation will need to be flexible enough to provide the necessary variety without excessive cost.
How well we meet your requirements is determined by how well our operation excels at these performance objectives which will subsequently influence the competitive factors.
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